Why Prague is a Top Choice for European Recruitment

HR tipy

Prague offers unique opportunities for modern recruitment. GoodCall recognized this and built a recruitment model that leverages the city’s full potential. Find out how your company can benefit from it too. 

1. Access to Skilled Recruiters 

Prague's unemployment rate currently stands at just 3% – the lowest in Europe for over seven years. While this reflects a strong economy, it creates pressure for recruiters to deliver skilled candidates

In a market where unemployment is this low, companies had to find their ways to stay competitive and navigate the challenges” notes Blake Wittman, Chief Growth Officer at GoodCall. “The strategies and techniques we developed at GoodCall were shaped by the need to succeed despite a limited talent pool. That’s why we’re able to deliver top candidates within 20 days even in similarly demanding foreign markets.” 

2. Strong Tech Infrastructure  

The city is known for its vibrant startup scene and strong focus on innovation. New ideas, digital tools, and tech-driven solutions are constantly emerging. As a result, recruitment in Prague continues to evolve and run more efficiently

I have always believed that technology should make recruitment better, not more complicated,” explains Milan Novák, CEO at GoodCall. “Being part of Prague’s tech scene helps GoodCall stay ahead, and we bring those advantages directly to our clients. AI plays a key role in this, helping us optimize every stage of the recruitment process for better results.” 

Another example is our collaboration with Datacruit – a company we originally founded. They built their own ATS (applicant tracking system), which we use to enhance our recruitment process. It’s one of many ways we fully tap into Prague’s innovative edge

3. Cost Advantage without Compromise 

Prague allows companies to run recruitment services at lower costs compared to Western countries like Germany, the UK, or the Netherlands. These markets are facing high labour and operational expenses, making it far more costly to deliver recruitment support. 

At GoodCall, we’ve managed to cut operational costs by 30–50% compared to providers from other countries. We offer more affordable solutions without lowering the quality of service – which makes outsourcing a smart move for our clients,” says Novák. 


By combining Prague’s strengths with our own agile approach, we’re able to cut through lengthy hiring processes that slow companies down. We’ve turned Prague into a fully functional RPO hub that already supports dozens of clients across Europe,” concludes Wittman. 

Looking for recruitment support in Central and Western Europe? Reach out to our RPO team for tailored recruitment solutions.